We believe that when we're united in motherhood, we're unstoppable. We have two missions: creating maternity and nursing clothes that are beautiful and comfortable, and building a community of moms who support and encourage each other. From donating to nonprofits to helping moms in our communities, we’re always looking for ways to give back. Will you join us?
BCRF is a nonprofit committed to achieving prevention and a cure for breast cancer. BCRF funding helps advance research into genetics, prevention, tumor biology, treatment, and survivorship. With BCRF grants, the greatest minds in science and medicine are able to make discoveries and design new approaches to address all aspects of breast cancer—and do so in record time. We donate 10% of the purchase price for each sale of the Pink Organic Cotton Bra to BCRF, year round.
Free The Girls is an international nonprofit organization that helps women rescued from sex trafficking reintegrate into their communities and walk in true freedom. The organization is best known for its economic empowerment model of collecting bras and helping formerly trafficked women in developing countries become entrepreneurs who sell these bras in secondhand clothing markets in their communities.
Helping Mamas connects mamas who can help to mamas who need help. The organization’s vision is to be the baby supply bank of metro Atlanta and beyond. In order to provide a safe and healthy environment for babies to thrive, Helping Mamas provides costly and much-needed baby supplies to organizations serving families in need.
March of Dimes seeks to level the playing field for all moms and babies, no matter their age, socioeconomic background, or demographics. The nonprofit helps moms throughout their pregnancy, even when everything doesn’t go according to plan. Advocating for policies that prioritize women’s health, March of Dimes supports radical improvements to the care women receive and funds research to find solutions to the biggest health threats to moms and babies.
A nonprofit program of Rocky Mountain Children’s Health Foundation, Mothers’ Milk Bank collects, processes, tests, and provides donor breast milk to babies across the country. Mothers’ Milk Bank’s donors are women who produce milk in excess of their own babies’ needs and who complete the screening process. Babies who receive the donated milk may be premature or have severe illnesses and need human milk to thrive.
Project Sunshine brings volunteer-led programming to pediatric patients and their families in a variety of medical settings. The organization recognizes the tremendous weight of managing a child’s illness or injury, whether it requires short-term or long-term care. Every child with a medical challenge is unique, and Project Sunshine’s programs seek to adapt to the individual needs of each child and their often forgotten caregivers.
The Superhero Project raises money to help families with babies in the Neonatal Intensive Care Unit (NICU). The PJs with a Smile campaign seeks to provide NICU mothers with a new pair of pajamas, a letter of encouragement from a former NICU mom, and a fresh flower. Through this gift, the organization hopes to encourage rest, relaxation, and hope for new mothers who are discharged from the hospital with their babies still in the NICU. For each pair of pajamas purchased during our Mother’s Day Sale, we donate a pair to the Superhero Project.